CRM • AUTOMATION • BUSINESS SYSTEMS

Better Systems Behind a
Better-Run Business.

Jeraa Marketing helps service-based businesses organize their CRM, automate follow-up, and connect the systems behind booking, onboarding, client communication, and growth.

Whether you need a better CRM, improvements to your current setup, or a specific process built, we'll help you find the right solution - and put it to work.

✓ No-pressure conversation. Clear recommendations based on what your business actually needs.

when the system doesn't fit

Your software should make work easier.

When your setup doesn’t match the way your business actually runs, the extra work lands on you and your team.

01

Follow-up depends on memory

New inquiries sit in an inbox. Reminders are sent manually. Your team isn’t always sure who should respond or what should happen next.

02

Your tools don’t work together

Booking, intake, payments, and client communication happen in different places, leaving someone to move information between them.

03

Your CRM is hard to trust

Contacts, tags, pipelines, and workflows have accumulated over time. It’s difficult to see what’s active, what's useful, and what needs attention.

Jeraa helps turn disconnected tools and manual steps into a clearer process your team can understand, use, and maintain.

ways to work with Jeraa

Start with the help you actually need.

You don't need to know which tool, workflow, or service will solve the problem. Start with what's slowing you down, and we'll help identify the right next step.

CRM + ONGOING SUPPORT

CORE / Jeraa CRM

A CRM with the setup and support to make it useful.

Bring leads, contacts, conversations, calendars, pipelines, and follow-up into one connected system - with support based on the level your business needs.

  • Replacing disconnected tools
  • Creating more consistent follow-up
  • Getting a CRM without figuring it out alone

CUSTOM IMPLEMENTATION

Systems Projects & Consulting

Focused help for the system or process that needs attention.

Get hands-on support with CRM builds, cleanup, migrations, automations, booking, intake, onboarding, integrations, or troubleshooting.

  • Businesses with an existing system
  • Defined implementation or cleanup projects
  • Teams needing expert help without an ongoing plan

ONGOING PARTNERSHIP

Managed Growth & Systems

Strategy and implementation for established businesses ready to grow.

Jeraa works alongside your business to improve marketing, lead follow-up, retention, automation, and the systems supporting sustainable growth.

  • Established businesses ready for their next stage
  • Owners wanting an ongoing strategic partner
  • Teams needing execution as well as recommendations

Software access, onboarding, custom implementation, and ongoing management are different parts of Jeraa's services.

What's included depends on the plan or project selected.

real systems. practical improvements.

Experience with the systems
businesses rely on every day.

Jeraa works behind the scenes to organize complex CRM accounts, improve client journeys, connect business tools, and create processes teams can actually follow.

CRM ORGANIZATION

Creating clarity inside complex accounts

Recent work has included reviewing and organizing a HighLevel account with more than 18,000 contacts, along with its tags, workflows, client data, and communication processes.

CLIENT FOLLOW-UP

Building more intentional client journeys

Jeraa has developed systems supporting inquiry follow-up, booking, onboarding, reminders, inactive-client reactivation, reviews, and continued engagement.

TECHNICAL PROBLEM-SOLVING

Connecting the pieces behind the process

Projects have included CRM migrations, integrations, email deliverability, membership access, pipelines, AI-supported conversations, and custom workflow troubleshooting.

Every engagement is different. Recommendations and implementation are based on the business’s tools, processes, priorities, and agreed project scope.

already using highlevel?

Start with a System Audit.

If your HighLevel or HighLevel-powered CRM has become difficult to understand or manage, the System Audit provides a structured review, clear findings, and prioritized recommendations for what to keep, clean up, fix, improve, or build next.

Best for businesses that already have a CRM but need clarity before making more changes.

Step 01

Account Review

We examine the current setup, organization, workflows, and key areas affecting how the system operates.

Step 02

Findings & Action Planner

You receive a clear breakdown of what we found, why it matters, and the recommended next steps.

Step 03

Roadmap Review

We meet for a 45-minute review to answer questions, prioritize the recommendations, and discuss your options for moving forward.

Placeholder image area for Kelsey Anderson’s headshot (replace with a real founder photo)

Kelsey Anderson  |  Founder & Systems Strategist

a thoughtful approach to better systems

Built around your business—not someone else’s template.

Jeraa combines systems strategy, CRM expertise, automation, and practical implementation to help service businesses operate more clearly and consistently.

Strategy before software

We begin with the process, the people involved, and the problem that needs to be solved—not a list of features to install.

Automation with a human point of view

We reduce repetitive work while protecting the conversations and client experiences that still need a person.

Clear recommendations and scope

You’ll understand what’s being recommended, what’s included, and what happens next. If you don’t need the largest solution, we won’t recommend it.

Jeraa may be a good fit if:

  • Your business is already serving clients, but your internal systems haven’t kept up
  • Important follow-up still depends on memory or manual effort
  • You’re using disconnected tools or an underused CRM
  • You’re ready to invest in improving the process—not simply add more software

You don’t need to know exactly what should be built before reaching out. We can help clarify the problem and determine the most practical next step.

what working together looks like

A clear next step—without forcing the wrong solution.

Every engagement is a little different, but the process begins the same way: understanding what’s happening now and determining what would genuinely help.

01

Start with the situation

Tell us what’s working, what feels messy, and what you want to improve.

02

Clarify the right direction

We’ll consider your goals, current tools, processes, team, and priorities.

03

Confirm the scope

You’ll receive a clear recommendation covering the service, investment, inclusions, and next steps.

04

Put the plan into action

We’ll complete the agreed audit, build, cleanup, integration, or ongoing support.

If something falls outside the selected plan or agreed project scope, we’ll identify it before additional work begins.

ready for a clearer way forward?

Let’s figure out what would make your business easier to run.

Whether you need a better CRM, a specific system built, an existing setup cleaned up, or ongoing support, the first step is a conversation about what’s happening now and where you want to go.
No pressure to choose a service before we talk. We’ll start with the problem and determine the most practical next step.
Jeraa Marketing Alternate Brand Logo

Jeraa Marketing

CRM, automation, and business systems that make service businesses easier to run.

Jeraa Marketing Alternate Brand Logo

Jeraa Marketing

CRM, automation, and business systems that make service businesses easier to run.

© 2026 Aidelia Rae, LLC d/b/a Jeraa Marketing. All Rights Reserved.